The Universe...

There are many ways a small business can choose to promote their new venture in order to gain traction, buzz, and create a niche. In times long ago, the '90's, methods included; an ad in the Yellow Pages, purchasing expensive print ads in a local newspaper or mailer, passing out flyers, and word of mouth. In today's digital age, most small businesses start with a website, establish a Twitter feed, and/or create a Facebook page. One often overlooked avenue to promote a business, generate client interest, and incorporate Twitter, Facebook, and your website (if already up and running), into one, is blogging. What follows are 10 tips to creating a successful blog that will positively impact your bottom line.